SEO Tips (Part 6) – My Theory of Three
Three is such a perfect number sometimes. Three strikes, three stooges, three’s company…ok well those are bad examples but I believe there is a real power in the number three in regards to SEO. Everything on your site should be in three levels. You should be able to describe anything on your site with three levels of detail. This rule is not written in stone, but it is something that I believe is true. This not only makes it easy for the Google spider to come read your site, but it also makes it very easy for your readers to navigate.
Three Levels of Navigation
You should be able to get to anywhere on your site within three clicks. Let’s say for example you have a video game website. One of my favorite navigational tools is a cookie trail, and should never go more than three levels deep. Let’s use a review of the Xbox360 game Gears of War as our example. So when a reader comes to the homepage looking for the review the first thing they should see are the different types of consoles (assuming the site covers all consoles). They click on Xbox360, which takes them to a page that contains things like reviews, previews, hardware etc. The second click will be reviews, which takes them to a page with all the games that can be reviewed for Xbox360. The third and last click should be Gears of War review. So the cookie trail should look like this:
Xbox360 >> Game Reviews >> Gears of War Review
Game reviews and Xbox360 can be interchanged but you get the point. This makes it easy for the user to navigate and for Google to read your site. Also, the site map becomes very easy to read.
Three Keywords
I also think you should have three main keywords to describe your site. This is another theory of mine and is not proven. I have chosen “make money online” “blogging for money” and “internet business daily.” With these keywords I hope to build a large combination of long-tail keywords. Long-tail is currently the best way to get traffic on a smaller site, because we can’t compete with the big dogs. So choose the 3 keyword phrases that best describe your site and eventually you will start getting combinations of long-tail keywords having to do with these keywords.
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Very cool post g…..
thanks man…too bad you know all this already:)