Internet Business Daily

Jon Volk has recently released his long awaited Facebook Ads Guide product. Basically, it’s an ebook + bonus materials going over everything a beginner/intermediate needs to know to run successful affiliate marketing campaigns on Facebook. Jon is not some random guy writing an ebook, he is a successful affiliate marketer and has been killing Facebook ads for a while, making almost $3,700/day using the same methods he teaches in this ebook. Facebook has become the highest trafficked website on the internet and because of this, it is a great place to start affiliate marketing. It is much more simple and now has more volume that Google Adwords.

I’ve purchased a few ebooks in my time, but Jon was kind enough to give me a review copy for free. After reading the entire thing, reviewing the methods he describes, and studying the bonus materials, I can easily say that I would pay for this ebook. I would say that the book is geared more towards beginners however it contains a lot of useful information for more advanced affiliate marketers as well. I have been using Facebook ads for quite some time now and I still found some new information from this book.

What else do you get?

• Facebook Affiliate Offers Guide – This is a guide written by Ryan Eagle, the owner of EWA, a great affiliate network. This hasn’t been released yet, but looks like it can be very powerful.
• Facebook Ads Guide Newsletter – Occationally you will receive a newsletter with all the top offers that you can run on Facebook with tips and tricks on how you can run the offers.
• Top Fan Page List / Guide – Learn how to utilize fan pages to better target your advertising! Includes a list of the top fan pages in numerous categories.
• Keyword Targeting List – Special facebook keyword list formulated to help you target specific people groups that you normally cannot target. This was one of my favorite things that came with the ebook.

There were a few things missing from the facebook ads guide though. Recently, facebook made some changes to its bidding systems. They sent out an email saying that CPM bidding was going to start getting less clicks because it should be used for “brands that need views rather than clicks.” CPC bidding prices went way up because of this because a lot of people switched to CPC bidding. I tried CPM bidding on ads that I know had good CTRs, and got literally zero clicks. This is because with CPM bidding, they mostly show your ads to people who are known to not click on advertisements. I would have liked to see Jon’s guide address this new issue.

I would have also liked to see Jon go into bidding strategy a little more. One last thing I think could have been covered better is exactly how to start testing a big campaign. Knowing how to go about testing a large demo and gradually splitting the successful demo’s out and pausing the unsuccessful ones is a big part of facebook ads strategy.

Other than those few additions I would like to see, the facebook ads guide product is excellent. I am sure Jon will be updating his ad guide with more information regularly, so the facebook ads guide is a great investment for affiliates. I suggest if you are new or even decently familiar with facebook ads that you purchase this ebook.

I have seen 4 separate cases this weekend of my friends on facebook “liking” something that was clearly not intended. The links that are “liked” always have very catchy titles such as the image below. I clicked on the link and it took me to a page which just said “click here to continue.” I was smart enough not to click that link but I’m sure it would have installed malware on my computer. The image below is what the phishing attempt looked like (definition: phishing):

Five minutes later another friend of mine posted something to my wall saying something along the lines of “OH MY GOD I cannot believe how much MONEY I made in just 1 month.” The link sent me to an affiliate marketing play, one that is very obvious to an affiliate marketer. It was a page meant to look like a news website that promoted a “make money” offer.

I told all of my friends to change their passwords and delete the links. If you see any of these shady links on your profile page or see things you “like” that you don’t remember clicking, delete the link and change your password immediately. Be careful online!

As you can see, I have added a simple Facebook “like” button to my blog on article pages. It’s a very easy way for people to share articles they like and also helps drive more traffic to your sites. Since it seems most people have Facebook accounts now-a-days, there should be plenty of users on blogs liking things. Best part is, it’s really easy to add to your blog too. Here is the code:

<iframe src="http://www.facebook.com/plugins/like.php?href=<?php the_permalink()?>&layout=standard&show_faces=true&width=450&action=like&colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:530px; height:60px"></iframe>

Simply add this on your single.php page anywhere you like. You can change the parameters to customize the link button however you want. I think this is an awesome little trick and will drive more traffic than any of those “share” buttons on most blogs (including mine).

UPDATE: Check out my Facebook Ads Guide review. Facebook Ads Guide is an all-in-one guide to making money using facebook ads for affiliate marketing.

Here we go again. An internetbusinessdaily.net reader was kind enough to show me this Facebook ads coupon for $71.88. I know it is a weird amount, but that’s because it is converted from another currency. Here are the steps to receive this coupon:

• 1. Go to qapacity.com/promote/facebook and sign up for an account.
• 2. Wait for the confirmation email and confirm your account.
• 3. Log in and goto the promote tab.
• 4. Click the “read more” button in the middle of the page.
• 5. Redeem your code.

That’s it! Have fun.

Do the Facebook developers have no shame? They just up and decided to steal one of Twitter’s most original features…

@tagging just like Twitter

and AJAX style friends dropdown…

When you tag someone they get a notice immediately that they have been tagged in a status update. They are now subscribed to that update just like if they had replied to it.

Well, it’s not really a guest post but a list of beginner’s tips I wrote in a post on WickedFire that Jon enjoyed and decided to post on his blog. Here’s the link to the beginner’s Facebook tips.

The very next day after I wrote that a lot of things changed on Facebook. They started accepting pretty much any type of advertising, as opposed to before when they were very restrictive. One thing I would like to append to that article is that Facebook is now approving ads at all hours it seems. I had a group of ads approved at 2pm PST. The prime time to get ads approved is still middle day though.

I’ll be posting an article to this blog soon, so come back soon!

I was talking with Neil from NeilsWeb.com a couple days ago and he gave me a really cool script to deal with clicks from Facebook’s adboard. For those of you not familiar, adboard is a listing of most of the ads that are relevant to you on Facebook. There is a little link under the ads on the right side (shown below) that you can click to get there.

Problem:
Adboard is a great place to get competitive information. You can see all the ads targeting your demographic on a single page. Because of this, I assume 95% of the clicks you get from the adboard are from your competitors. This is especially true in the affiliate marketing world. So when my competitor sees my ad and then clicks it, they also can see my landing page. This is 75% of a profitable formula. So Neil gave me a great idea (and script) to prevent my competitors from seeing my landing page coming from the adboard, which is a huge help.

Solution:
The solution to this is to send all clicks coming from the adboard to a different landing page. You can send them directly to the offer, or a different page all together. I am not certain this exact practice is allowed by FB, so I have asked my account manager and am awaiting my response.

So, how do we redirect all clicks from the adboard? A simple php script below (this is a modified script from the one that Neil gave me):

<?php
$ref = $_SERVER['HTTP_REFERER'];
if ($ref == ‘http://www.facebook.com/ads/adboard/’) {
header(“Location:http://www.adifferentwebsite.com”);
exit;
}
?>

That’s it. This code basically detects the referring URL and redirects the click if it comes from the adboard. A few things to remember: 1. this does not catch clicks if the user copies/pastes the URL from the adboard, without actually clicking. 2. you are still paying for the clicks that you redirect. 3. this may be against FB’s TOS, so use at your own risk.

Problem:

I recently ran into a problem while running an affiliate marketing campaign. The problem was that since I was changing my ad copy so often, the same people would click my ads multiple times and land on the same landing page and would leave (because they had already been to it and left). This caused the amount of clicks from my landing page to the offer page to decline gradually because return visitors thought they were going to a new site when they actually weren’t (since my ad they clicked on was different).

A similar problem was people who did click through to the offer page and were back a second time. In this case they converted and won’t convert again, or did not convert because they didn’t like the offer. Either way I had to think of something else to do with these repeat visits.

Solution:

I thought about it and came up with a solution. I created a little cookie dropping script that tested two things: 1. did they already come to my landing page? 2. did they click through to the offer page? Here is the code:

<?php
if ( isset($_COOKIE['clicked'])) {

header(“Location: http://www.anothersimilaroffer.com”);
exit;
}

if ( isset($_COOKIE['landed']) && ($_COOKIE['landed'] <= time()-60*5) ) {
header("Location: http://www.adifferentlandingpage.com/");
exit;
}

$month = time()+60*60*24*30;
$value = time();
setcookie("landed",$value, $month);
?>

Put this code at the top of your landing page.

In addition, you will also have to set another cookie (shown below) called “clicked” when they click your outbound link to the offer page:

<?php
$month = time()+60*60*24*30;
$value = time();
setcookie(“clicked”,$value, $month);
?>

Basically, how it works is when a new user visits, it will set the “landed” cookie. If they leave after that nothing else happens. If they click the outbound link to the offer page, a cookie called “clicked” will be set.

When a repeat visitor comes back it will check to see if they went to the offer page first. If they did you can redirect them to another similar offer instead. If the repeat visitor landed but did not click through (left your site), you can redirect them to another landing page for the same offer, which may give a conversion. NOTE: it gives a user 5 minutes after leaving your site before the redirect will occur.

This will at least give you some control over people who click your ads multiple times and either don’t like your landing page or don’t like the offer you are selling.